The global ceramic sanitary ware market size is expected to reach USD 80.99 billion by 2030, registering a CAGR of 9.4% from 2024 to 2030, according to a new report by Grand View Research, Inc. Growing consumer awareness regarding sanitation and hygiene as a result of supportive initiatives by the government, corporate, and NGOs is expected to have a positive impact on the market growth. Furthermore, growing popularity of ceramic sanitary ware as aesthetic materials with excellent properties of corrosion and abrasion resistant and glossy surface is projected to expand the industry size over the next few years.

The toilet sinks and water closets segment dominated the market in 2018 and is expected to maintain its lead over the next few years. The industry participants have been increasing their spending on launching water closets that not only guarantee the maintenance of hygienic standards but also provide timeless aesthetic values to the consumers. For instance, in January 2019, HSIL launched Hindware Rimless water closets, which are recommended by the Indian Medical Academy for Preventive Health (IMAPH). These products are targeted for hospitals, hotels, commercial offices, and residential complexes.

Gather more insights about the market drivers, restrains and growth of the Ceramic Sanitary Ware Market

The urinals segment is expected to generate a revenue of more than USD 15 billion by the end of 2025. Increasing number of commercial complexes at a global level is expected to promote the use of urinal sanitary ware over the next few years. Furthermore, growing importance of automatic urinal systems with build-in sensors at a global level is expected to have a positive impact on the ceramic sanitary ware market growth in the near future.

The residential segment is expected to remain the largest consumer over the next few years. Expansion of middle-class income groups and supportive home loan policies by various banks in emerging economies including China, Bangladesh, and India are expected to expand the utility of sanitary wares.

Furthermore, implementation of sanitary awareness programs including Swachh Bharat Mission (SBM) by the government of India is expected to promote the building of toilets in rural areas. The trend of increasing penetration of toilets in rural areas is expected to expand the use of ceramic materials in rural households over the next few years.

Key industry participants include Grohe AG; RAK Ceramics; SOMANY CERAMICS Limited; Johnson Tiles; Duravit AG; Villeroy & Boch; Geberit Group; Toto Inc.; Hansgrohe; Kohler; and Ideal Standard International S.A. New product launches and mergers and acquisitions are expected to remain key competitive strategies of the manufacturing firms over the next few years.

In January 2019, H & R Johnson launched a new range of sanitary ware products under the brand name, Johnson International. This product is designed with key features including 4D flushing system and zirconium emulsified glazing for excellent stain resistance.

Ceramic Sanitary Ware Market Report Highlights

• Toilet sinks and water closets held the largest share of more than 43.0% in 2023
• The residential segment accounted for the largest market revenue share in 2023. Asia Pacific dominated the market and is expected to maintain its dominance throughout the forecast period.

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List of Key Players Ceramic Sanitary Ware Market

• TOTO Ltd.
• Kohler Co.
• Roca Sanitario, S.A.
• Geberit AG
• Villeroy & Boch
• American Standard
• Duravit AG
• LIXIL Group Corporation
• Hindware
• Hansgrohe

About Grand View Research

Grand View Research is a full-time market research and consulting company registered in San Francisco, California. The company fully offers market reports, both customized and syndicates, based on intense data analysis. It also offers consulting services to business communities and academic institutions and helps them understand the global and business scenario to a significant extent. The company operates across multitude of domains such as Chemicals, Materials, Food and Beverages, Consumer Goods, Healthcare, and Information Technology to offer consulting services.

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